About Win in Range

Built by a doctor who has the disease she treats.

Diabetes is a 24/7 unpaid job, and most days nobody notices the work. Win in Range exists to change that — by giving people with diabetes a small, real reason to look forward to their CGM data each morning.

The origin

Why this exists

In 2019, at age 28, Heather Lampert was diagnosed with type 1 diabetes. She was already a practicing physician at the time — Family Medicine, board-certified, the kind of doctor who knew exactly what the disease entailed before it became hers.

Knowing the medicine didn't make the lived experience easier. Adult-onset T1D is a relentless, invisible job. The CGM beeps at 2 AM. The carb math runs all day. A perfect Tuesday gets erased by a virus on Wednesday. There are no weekends, no time off, no boss who notices the work.

What struck Heather, after a few years of living it, was how little encouragement is built into diabetes care. The tools nag when you're high. They alarm when you're low. They generate reports for your endocrinologist. Nothing in the system is designed to celebrate the work you put in to stay in range — even though that work is constant, exhausting, and often invisible to everyone in your life.

Win in Range is the thing she wished existed. A small reason to root for your own numbers each morning. Not a coach, not a nag, not another app to manage. Just a free game that pays you, sometimes, to keep doing what you're already doing.

Founder

Built by a doctor who gets it.

Dr. Heather Lampert
Dr. Heather Lampert, DO
Founder · Type 1 Diabetic
  • Board-certified in Family Medicine
  • Diagnosed with T1D at 28 (LADA)
  • Active CGM user since 2019
  • Practicing physician, Massachusetts

Heather is a practicing Family Medicine physician in Massachusetts. She built Win in Range as the founder and operator of a separate consumer wellness company, not as part of her medical practice. Win in Range is not a clinical service, and connecting with Heather through Win in Range does not create a physician-patient relationship. For full details, see Section 15 of the Official Rules.

“Most people don't know their TIR average. Now you do — and you've got something to beat.
— Dr. Heather Lampert, DO
How it works

How we make money

The honest answer
Sponsors fund the prize. That's it.

Win in Range is free for players, forever. We pay the weekly prize ourselves until we have enough players to attract sponsors. Once we do, sponsors cover the prize plus a small fee — that's how the company makes money.

Sponsors never see your data.They get aggregate numbers (how many people played, what city/state breakdowns look like) and brand mentions in the daily emails. That's it. Your TIR data, your baseline, your entries — none of that is ever shared, sold, or licensed.

The sponsors that work for Win in Range are wellness-adjacent: continuous metabolic health products, fitness wearables, healthier-snack brands, recovery products. Companies whose customers overlap with diabetic CGM users and whose presence in your inbox feels welcome, not intrusive.

We disclose every sponsor in the daily emails they're part of. No surprises, no native-content tricks. If a brand is paying for the week's prize, you'll know who they are and what they sell.

— NEVER —
Sell, share, or license your CGM data to anyone
— NEVER —
Show your individual numbers to sponsors or advertisers
— NEVER —
Use your health data to train AI or build ad-targeting profiles
— NEVER —
Charge players to play, in any form
The company

Small, by design.

Win in Range is operated by Around The Hoop Holdings, LLC, a Massachusetts-based company founded in Wellesley. We don't have a marketing team, a growth team, or a “diabetic engagement officer.” It's a small group of people — Heather, a few engineers, a designer — building exactly one thing.

That smallness is intentional. Bigger teams build bigger products that need to make more money to survive, which usually means selling something users didn't ask for. We'd rather stay small enough that the math works at $0/month for players.

Want to talk?

Whether you're a player, a sponsor, a journalist, or just curious about the product, we read everything. Heather still answers her own emails.

General
hello@wininrange.com
Heather, directly
heather@wininrange.com